Althea A. Fung
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Posts tagged price transparency
How Much Does It Cost? Addressing Price Transparency — Strategic Health Care Marketing

Health care is in the midst of a shift toward a consumer-centric model — empowering patients to have a greater role in how their health care dollars are spent. But there’s a problem. It’s hard to shop around if no one can tell you how much services cost. A new price transparency guideline from the Centers for Medicare and Medicaid Services (CMS), which went into effect in January, is aimed at addressing the opaque nature of health care pricing. Hospitals are now required to publish a standard list of prices online in a machine-readable format for patients. University of Utah Health took the requirement a step farther.

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